Stuller Releases New Diamonds and Gemstones Catalog

Trade news

Moderators: PinkDiamond, John

Post Reply
User avatar
PinkDiamond
Posts: 15409
Joined: Thu Jun 04, 2015 9:30 pm
Location: Ozark Mountains

Stuller Releases New Diamonds and Gemstones Catalog

Post by PinkDiamond »

Stuller has rearranged their catalog so things you might be looking for are easier to find, and they now have a section on notable gemstones they offer, along with other features so I'd be interested in seeing it. They're also doing a contest in conjunction with the catalogue's release where you can enter to win a $250 credit at Stuller. Here's the info. ;)

Stuller Releases New Diamonds and Gemstones Catalog
By Brecken Branstrator
brecken.branstrator@nationaljeweler.com
September 11, 2020


Image
Stuller’s new 129-page “Diamonds and Gemstones 2020-2021” catalog

"Lafayette, La.—Stuller has reimagined its loose stone catalog and released a new edition.

The 129-page “Diamonds and Gemstones 2020-2021” offers a range of choices from classic stones to new colorful options from the supplier, organized in a new way to make navigation easier than in catalogs past.

It includes “Notable Gemstones,” a section showcasing special colored stones ideal for bridal center stones and fashion pieces, Stuller said. It highlights classics like blue sapphire, ruby and emerald as well as aquamarine, tourmaline, tanzanite, morganite, spinel, garnet, and unusual stones like slices.

The section also features sales tips as well as sourcing and country of origin details.

The “Stuller Diamonds” section in the first chapter, meanwhile, comprises mined diamonds and their grading reports, lab-grown diamonds with grading reports, and specialty diamonds, like rose-cut and salt-and-pepper stones.

Chapter three also features a Stuller Diamonds section, with selections broken down by shape, cut, color and clarity.

The catalog also includes a gemstone color wheel, illustrating possibilities with complementary colors, and a reference poster showing diamond and gemstone sizes and availability.

“Our hope is that jewelers discover a unique shape, cut or color that they did not know we supplied,” says Gemstone Director Samantha Larson.

“Being one of the largest suppliers of loose stones, we have a lot to show, but most importantly, we want to help our jewelers sell, which is what this book is all about: captivating imagery, easy to navigate, discrete pricing and references that you can take out and put where you need them, when you need.”

Concurrent with the catalog’s release, the supplier is holding a contest to offer Stuller account credit for a diamond or gemstone order valued at $250.

Between now and Oct. 9, it is inviting trade clients to submit an image of their favorite photography from the new catalog to Facebook or Instagram using the hashtags #HowIStuller and #ColorWithStuller.

Entries can also be emailed to ... "

https://www.nationaljeweler.com/diamond ... es-catalog
PinkDiamond
ISG Registered Gemologist


· ´¨¨)) -:¦:-¸.·´ .·´¨¨))
((¸¸.·´ ..·´ There are miracles left for you to do .... -:¦:- -:¦:-
-:¦:- ((¸¸.·´* It all begins inside of you. ;)
Post Reply