See All the New Colored Lab-Grown Diamonds from Swarovski
By Michelle Graff
michelle.graff@nationaljeweler.com
February 26, 2020
Swarovski introduced a range of colored lab-grown diamonds at Paris Haute Couture Fashion Week in January. All 16 colors are pictured here. (©Swarovski)
"Paris—Swarovski’s lab-grown diamonds now come in colors.
Launched at Paris Haute Couture Fashion Week in January, there are 16 colors in the Swarovski-Created Diamonds colors collection, ranging from “Draped Fire,” an intense yellow, to “Disco Ink,” a black diamond Swarovski says, “comes alive in neon light by night.”
All the diamonds are cushion cuts.
Swarovski said it will sell the diamonds both as loose stones to wholesale partners and direct to consumers, set in jewelry from Atelier Swarovski, its higher-end, more fashion-forward line.
It’s marketing the collection in four groupings called the Pillars of Creativity, each of which references a different creative field in which Swarovski has had some involvement—fashion, art, music and architecture.
Each grouping has what the company is referring to as a hero color—the same term Rio Tinto uses each year for its top half-dozen or so diamonds to come out of the Argyle mine—the richest, most vibrant shade.
SEE: The 16 Swarovski-Created Colored Diamonds
In Paris, Swarovski debuted big stones—the four hero color diamonds were ... "
https://www.nationaljeweler.com/fashion ... -swarovski
